Our expert on PETS Nutritional Guidelines

For pet food manufacturers, it is essential to substantiate the nutritional value of their products with reliable and up-to-date data. At the same time, there is increasing pressure from private labels and retailers to demonstrate that pet food products truly comply with the applicable nutritional guidelines. NutriControl responds to this demand with a specialized report that clearly shows whether a product falls within the recommended ranges – and does so in a way that is unique in the market.

We spoke with Sjoerd, who works in the chromatography department and is an expert in nutritional guidelines, about the importance of this report. He explains how NutriControl provides valuable insights through an automated and independent process.